BuySeasons Inc. | Meaghan Messler
15824
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Organization

About This Project

BuySeasons Inc. is one of the first and largest online party supply retailers. I was responsible for catalog designs, web design and maintenance of multiple brands (CostumesExpress, BuyCostumes, 1stWishes, BirthdayExpress, BuySeasons), email creation, and email strategy development. I was also able to participate in photo and video shoots, and gain more exposure to product photography from working with our in-house team, as well as working with talent resources of all ages. I was also able to suggest several key strategies that, when positioned and executed, led to an increase in customer conversion rate from 1.9% to over 3.04% in less than 1 month.